The situation was looking grimm when I had to write the Value Proposition of my startup. Does this sound weird?
Well it might, because you’d think “Wtf? don’t you know what your startup has to offer?” I do know what it has to offer and I guess a lot of people, especially those with a technical background, find it hard to explain it very simple to non-technical consumers.
For me, the way I presented things was awesome! I mean, dude, smartsites! They’re so freaking amazing. They are. But when I had to explain why, I’ve explained the technology, I’ve explained the features of the smartsites builder and not why consumers should care about it.
My blog right here is awesome in it’s own way and I have a certain piece of video for you to watch before writing the value proposition for your startup: http://www.florin-muresan.cif2.net/articulating_your_value_proposition-pag397-article_id3140.html
The idea in that Stanford Course is that you should write your value proposition following this template (this way you make it clear to everybody):
ABC (corporation) PROVIDES (category) SOLUTIONS TO (target customer) FOR (purpose) ALLOWS THEM TO (benefit) BY LEVERAGING (unique technology)
Use it. It will do miracles!
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TIME: 3 HOURS
Come to the Cif2.net Office in Cluj-Napoca and build a smartsite with me. I’ll teach you all the cool stuff about smartsites, owning a smartsite and how to get the most out of it.
As a prize, you will get to keep the smartsite we build, with free hosting from us, all apps upgraded to Level 4 and +10 Credits and 3000 Coins.
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Spartans just own everyone!
Cif2.net lets you create your own Smartsite for anything. Smartsites will help you focus on creating great content, while they do the rest by themselves. Save 80% on time costs and save 100% on the money that you’d normally spend on courses, tools and consultants. Smartsites teach you what you have to do to improve and they monitor themselves, so forget about buying tools and doing the monitoring yourself. Cif2.net is so intuitive to use that you don’t need a manual.
Classic Website: So the Learning Curve for my user wasn’t really that bad this time around, since he did try to build a blog once.
Smartsite: Wait… Learning Curve?
PS: Cif2.net Smartsites are so intuitive to use that the Learning Curve becomes a Learning Dot http://www.cif2.net