in Thinking

Seth Godin on Great Stories

Great stories agree with our world view. The best stories don’t teach people anything new.


Instead, the best stories agree with what the audience already believes and makes the members of the audience feel smart and secure when reminded how right they were in the first place.


– Seth Godin

Florin Muresan
Innovator & CEO
Empowering businesses and entrepreneurs with cutting-edge software solutions, perfected from launching and validating 29 products

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